The hotel is located on the vibrant Tel Aviv seafront, metres away from the Mediterranean Sea beaches on the corner of Gordon and HaYarkon streets. The hotel is within walking distance of every major touristic site in Tel Aviv, metres away from the beach promenade and 15 minutes' walk from Tel Aviv's historic port. There are plenty of restaurants, bars, clubs and public transport links nearby. Ben Gurion International Airport is about 25 km away.

This 12-room boutique hotel is located in a renovated historical Bauhaus-style structure from the 1930s. The architectural wonder, the style of which gave Tel Aviv the name 'White City', is complemented by a modern and clean design with vintage-style furniture in the lounge, terrace and rooms. Guests of this charming historical hotel are welcomed in the lobby with 24-hour reception and check-out services and a hotel safe. Guests can wine and dine in the café, bar and restaurant. Internet access, room services and a laundry service (for a fee) are also available.

The rooms are designed with clear white walls and bright lightning with historic photos of the Bauhaus-style buildings of Tel Aviv. The furniture combines modern, clean, black-and-white styles with vintage white and grey sofas. All of the rooms have an advanced command and control system that allows guests to control the climate, lightning, curtains and more with the push of a button. Free wireless Internet access is available in all the rooms. Most of the rooms have a balcony with seating and a view directly over the sea. The en suite bathrooms have a shower and a hairdryer. Further in-room amenities include a double bed, direct dial telephone, satellite/cable TV, a radio, safe, minibar, and tea and coffee making facilities. The air conditioning and heating are individually regulated.

Guests are invited to unwind on the sun loungers with parasols laid out ready for use on the sandy beach (for a fee).